Strobe Ventures: Content

Our Content

Our insights on consumers, institutions, apps, agents, and more.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

The Visual Identity Process

For most designers, getting the opportunity to create a brand identity from scratch is a coveted prize that offers boundless potential to flex their creative muscles, generate a lot of cohesive work, and walk away with a product that will support their client for years to come. In the first part of our series on branding we looked at the foundations for effectively building a brand from the ground up. Creating a strong visual identity is a huge part of branding, requiring the most time and labor of any part of the process. This is what gives customers emotional connection and top-of-mind awareness to the brand.

Many people belong to that special class of “hustlers”, the hard working bunch known to put 110% effort into everything. Busy, swamped, underwater; whatever word you’d like to use, we glorify those who dedicate themselves above and beyond to their work. Ironically, many of the busiest of us aren’t the most productive, wasting endless cycles moving in too many directions. Matt Trice (Lead UI/UX Designer) is the converse archetype — he glides effortlessly through a seemingly endless list of tasks, often under appreciated, always with the professional calm reserved to the masters of their craft.

Using blockchain to finance accessible healthcare in Kenya

Announcing the first of a series of stories spotlighting local partners providing valuable services in their communities, powered partly by Jia’s financing.

Crypto & Credit - Moving a Trillion Dollar Market On-Chain

While a lot of people in crypto seem to be focused on building a brand new financial system from scratch, this conversation focuses on how crypto rails can improve the traditional finance world. After nearly a decade at Citi, Kevin straddles both the TradFi and the DeFi world, and at BlockTower, he is working on bringing the multi-trillion dollar securitization market on-chain. We go deep into the weeds in this one, first getting into the nuts and bolts of how credit and securitization traditionally work, before diving into BlockTower’s approach to transform this entire process, moving it on chain, which will reduce friction, errors. and consequently fees.

New fixed income platform PV01 to evolve debt capital markets using public blockchain

PV01 announces their new platform with a novel approach to digitizing the bond market. Targeting both the traditional fixed income and digital asset markets, PV01 is designed to underwrite and tokenize bonds and operate as a dealer by providing liquidity in those securities, all on public blockchains. The result will be a more efficient way for issuers to raise capital and investors to purchase high-quality debt, providing broader access to investment opportunities through tokenization. PV01’s model provides better visibility into ownership using smart contracts and a frictionless method of transferring debt.

Discrimination of Toxic Flow in Uniswap V3: Part 4

This post is a new installment in an ongoing series by @0xfbifemboy on Uniswap liquidity pools, concentrated liquidity, and fee dynamics. It is the fourth of multiple posts in a subsequence which aims to focus on the characterization of toxic flow in ETH/USDC swap data and potential implementations of price discrimination or flow segmentation mechanisms.

Product Updates: Shopify redemption

With nearly 20 brands using the TYB platform to make Community a growth channel, and their members completing hundreds of thousands of challenges earning rewards each time, we are thrilled to announce the TYB Shopify App, which provides an additional avenue for fans to redeem rewards for brand perks.

Real Vision Crypto

Has Crypto Weathered the Banking Storm?

Most major cryptocurrencies have navigated the recently choppy (even stormy at times) waters of global finance with aplomb. So is it “full steam ahead” from here? Ash is joined by Kevin Miao, head of credit at crypto investment firm BlockTower Capital and a former VP of structured product trading at Citi, to discuss the intersection of Web3 and lending, and what cracks in the broader banking system mean for crypto.